Sean Rosales

3d illustration of a person with a laptop standing next to a giant smartphone displaying analytics and social media engagement, emphasizing the benefits of Local SEO.

What Are the Benefits of Local SEO?

As a local business owner, how can you ensure that local customers can find your business when looking for your product or service? Local SEO is the search engine optimization strategy that focuses on increasing your brand’s visibility in search engines and map platforms like Google Maps. A BrightLocal survey from 2022 showed that 87% […]

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CRO - Conversion Rate Optimization

Conversion Rate Optimization Best Practices: From Clicks to Customers

Did you know that the top 25% of websites in various industries boast a conversion rate of over 5.31%? If you’re a startup owner, local business entrepreneur, or small business manager, these numbers highlight the immense potential of Conversion Rate Optimization (CRO) for your online success. CRO isn’t just about attracting visitors; it’s about effectively

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A man using a laptop with an important graph showcasing the benefits of marketing automation.

Why is Marketing Automation Important: Unveiling Benefits

Diving into the world of digital marketing, one can’t overlook the critical role of marketing automation in today’s dynamic business landscape. With Exploding Topics highlighting that 76% of companies utilize marketing automation, its impact on customer engagement and business objectives is undeniable. So, what exactly is marketing automation, and how does it streamline your business

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A group of people with dollar signs pointing to each other, implementing proven strategies for sustainable growth while minimizing customer acquisition costs.

Lower Customer Acquisition Costs: Proven Strategies for Sustainable Growth

In the competitive world of business, mastering the art of attracting customers without breaking the bank is crucial. As a small business owner or a marketing professional, you understand that lower customer acquisition costs are not just a target but a necessity for sustainable growth and profitability. This article is your comprehensive guide to achieving

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A young African American woman sitting at a desk with a laptop, engaged in content marketing.

Inbound Marketing vs. Content Marketing: The Busy Person Guide to Business Growth

Every day, countless businesses struggle to get noticed in an increasingly saturated digital landscape. How does one get the potential customer’s attention? How do you convert that attention into leads and, eventually, sales? Enter the debate: inbound marketing vs. content marketing. You might have heard these terms tossed around in business meetings or read about

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Link building

Supercharge Your SEO Strategy with Strategic Link Building

In today’s digital landscape, having a strong online presence is essential for businesses and individuals alike. Search engine optimization (SEO) plays a crucial role in improving online visibility and driving organic traffic to websites. SEO involves optimizing various aspects of a website to make it more attractive to search engines, ultimately leading to higher rankings

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Customer Loyalty

How To Build Customer Loyalty

Are you a company looking to build customer loyalty? This guide is for you. We’ll show you how to find and retain customers in the best way possible. Your recurring profits will often come from those that patronize your business repeatedly, not from new and one-off customers.Long-term interaction with your clients is vital for the

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social media marketing 101

Social Media Marketing 101

According to The Next Web, 4.2 billion active social media users spend an average of 2 hours and 25 minutes on social media platforms daily. Out of this impressive number, a small fraction is your target audience. You have just over 2 hours a day to convince them your brand is what they are looking

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